eLovejoy 2009-05-20 13:33:45
[url=http://www.hokkaido-np.co.jp/news/economic/166003.html]Original Article[/url]
ニセコに「満足」９６％ 外国人観光客調査 両替に課題も
96% of foreign guests satisfied with Niseko holiday.
北海道経済産業局は、スキーなどで後志管内のニセコ地域を訪れる外国人観光客の満足度調査の結果をまとめた。それによると「やや満足」以上の肯定的回答が９６・７％に達し、地元の対応やサービス、自然景観など幅広い分野で高い支持を得ていることが分かった。
The [url=http://www.hkd.meti.go.jp/]Hokkaido Bureau of Economy, Trade, and Industry[/url] released the results of enquiries made to foreign tourists who visited Niseko. 96.7% of the respondents rated their Niseko experience "Generally Satisfied" or higher, based on local service and support and the impressive natural scenery.
調査は今年一月、ニセコ地域にある四つのスキー場でアンケートを行い、二百四十八人から回答を得た。満足度を七段階に分けて聞いたところ、「大変満足」（４６・５％）、「満足」（４０・７％）、「やや満足」（９・５％）を合わせると９６・７％。残りが「どちらでもない」「やや不満」「不満」「大変不満」だった。
A questionnaire was distributed at 4 Niseko ski resorts in January and there were 248 responses. 46.5% stated they were "Very satisfied", 40.7% were "Satisfied", and another 9.5% were "Generally satisfied" with their holiday, yielding 96.7% positive responses. The other choices were "Neutral", "Generally dissatisfied", "Dissatisfied", and "Very dissatisfied".
満足の具体的内容を見ると、「リフト乗り場のスタッフの親切さ・サービス」「雪の量と質」「自然景観」「スキー場の魅力」などの評価が高かった。
Lift staff kindness and services, quantity and quality of the snow, the scenic nature, and the presentation of the ski fields all ranked very high.
一方、「現金自動預払機（ＡＴＭ）や銀行窓口での両替のしやすさ」に対する評価は、低くなった。
Low marks were given for the lack of an ATM and the ease of exchanging currency at the local bank.
道経産局は「スキー場からＡＴＭのある場所まで自動車を使い約十五分はかかることが要因では」と分析。今回の調査結果を道内の市町村や観光協会に送付し、外国人観光客の来訪に役立ててもらう考えだ。
The Bureau's analysis was the having the nearest usable ATM a 15 minute drive from the ski fields was a primary factor. The results of the survey were passed on to local governments and tourist boards so that they could better serve visiting foreigners.